Specially formulated from herb extracts herbatint uses rosemary cinchona and walnut husk to gently deposit color Achieves a natural vibrant result for your hair Permanently colors hair without damage 60 million consumers France's leading consumer-testing organization confirm 15 mass-market and 3 natural brands concluded that herbatint is the only safe hair color product that contains no carcinogens or toxins Since 1970 herbatint a family owned and operated company located in Rome Italy has been recognized as the leading producer of natural hair color and hair care products of the highest quality 60 million consumers France's leading consumer-testing organization confirm 15 mass-market and 3 natural brands concluded that herbatint is the only safe hair color product that contains no carcinogens or toxins