Developed by a pharmacist and father of four Boudreaux's Butt Paste Brand has been trusted for over 40 years by pediatricians and parents to help protect irritated skin due to diaper rash and to instantly seal out wetness. When used daily it is also a great way to help prevent diaper rash. Boudreaux's Butt Paste Maximum is a thick cream-like protective diaper rash ointment with 40% Zinc Oxide. It provides overnight protection starts to soothe on contact seals out moisture and helps keep babyboo-tay dry. Boudreaux's Butt Paste Maximum Strength is free from dyes preservatives parabens and talc. Don't forget to keep your babybutt protected and your hands mess free with our diaper rash cream and ointment brush applicator. BoudreauxButt Paste has diaper ointments for any babyboo-tay needs including maximum strength sensitive natural* aloe and butt barrier. Boudreaux's Butt Paste products are FSA- and HSA-eligible in the US. *Other ingredients may not be natural. Natural refers to the source of listed ingredients and allows for only minimal non-chemical processing of these ingredients